NutriCellix Review

In This NutriCellix Review, We Delve in to Learn About the Company, the Products and Debunk The DNA Customised Supplements Narrative.

NutriCellix Review - Featured image

Hi and welcome to my NutriCellix review. I would imagine you are here because you might be thinking of becoming a distributor with this company. Or maybe you are already in and just want to learn a bit more in regards to the business side of it.

Well, let’s dig in and learn what NutriCellix has in store for us, shall we?

  • Company Name: NutriCellix
  • Website:
  • Costs: Starting at $59
  • Founders: Bo and Roni Short
  • Rating: 4.7/10

What is NutriCellix all about?

The health and wellness industry is awash with multi-level companies, each trying to outdo the other when it comes to selling the products. The common denominator is always each claiming they are better than the competition because of that one unique factor.

NutriCellix is one such company and their claim to fame is their products are custom built for you, based on your DNA! That in my opinion is a very bold claim to make. We shall revisit that.

There are a few other companies that operate with the same hogwash. Pun intended

In terms of longevity, NutriCellix is a baby in the MLM industry, having opened its doors in early 2020. The company is headed up by co-founders Bo and Roni Short. Bo has had a fair amount of involvement in multi-level marketing.

He was an Amway distributor in the late 1990s. He left the company in 2001 to launch Passport which did not do well. Passport morphed to become Oasis LifeSciences and later rebranded into Univera LifeSciences.

Over the years he was involved with EIRO Energy, which died off and Jeunesse.

NutriCellix is based out of McKinney, Texas.

NutriCellix products

From what I can see, they only have 4 products in their catalog.

  • NutriCellix Review - productsAM Custom Formula: PRIME – NutriCellix PRIME includes plant-based proteins, fiber, botanicals and phytonutrients, natural probiotics, prebiotics, amino acids, essential fatty acids, and enzymes. Retails at $129.95

  • MID-DAY Formula: FIT nutrients will help to control blood sugar and insulin levels (which can reduce food cravings), as well as heal the intestines and the microbiome. Retails at $59.95

  • Mid-day Formula: SURGE helps your body to repair its own DNA and cells, reduces inflammation, builds collagen, and boosts the immune system. Retails at $49.95

  • PM Custom Formula: PRIME. With distinct formulas for both males and females and delivered in circadian-based AM and PM supplements, PRIME is the most powerful tool in the NutriCellix Weight Management System. Retails at $129.95

How does the NutriCellix Business work

It costs $59 to join as an affiliate. To start receiving your own custom made nutritional supplement, you will need to cough up another $100 for your DNA analysis test. Again, I find that amusing:)

Here is just another good old fashioned MLM and there are basically two ways one can make money with this opportunity.

  1. Earn commissions through retail product sales.
  2. Earn commissions when those who join under you and recruit other new members.

That is just how most MLMs work. Number 2 is where the real money lies. If you can build a large team below you, you can expect to start making some really good income. There are also bonus rewards that are paid depending on how large your team is.

Can you make money with NutriCellix

Yes and NO.

The NO is quite loud. That is why it’s in CAPS!

It really comes down to how good you are at closing sales. Some people are good at it, most are not.

This is multi-level marketing, and most people are simply not cut out for it. People don’t like being sold stuff and most people just suck at selling. Simply not as easy as a lot of people are led to believe.


This is a fairly new MLM and those who come in early have a good chance of reaping the rewards. Dont kid yourself. It has nothing to do with the product. It’s all about building a team to make you money.


MLMs are No Longer a Practical Way To Make Money?


Here is where I have a bone of contention…

I think its highly deceptive to claim that you can build a nutritional supplement based on somebody’s DNA. DNA is as diverse as the Universe. Just like your fingerprints, no two people have similar DNA. Not even identical twins.

So my question is, how do you build a supplement that is based on every individual person’s DNA. You might have guys doing the graveyard shift just to get your DNA custom-built supplement into production. It’s BS!

DNA is not to blame for everything wrong with our bodies. It’s what makes you who you are and I can’t see how that can be reprogrammed by supplements.

I rest my case.

Is NutriCellix a Scam?

I have reviewed a lot of MLMs in the past, and I am of the opinion that as long as a company has a product or service behind it, you cannot brand it as a scam.

The trouble I see with most MLMs is the deceptive tactics that are sometimes used in the business. In this case, we have that DNA thing going on.

Still, you have a product and so if you are willing to spend money on it, its willing buyer, willing seller. Its business and there is nothing wrong with that.

Wrap up

When all is said and done, I think there might be some potential to make money with this opportunity.

As I mentioned it is fairly new and those who join MLMs early enough have a good chance of making money.

To most people, this might not be a very viable option to start a business.

And by most, I mean the majority.

Being a former network marketer, I can tell you, it’s mighty difficult to just convince people to join your business. I mean why should they?

I’ve bee there, done that. You know, cold and warm calling, meetings, the whole shenanigans. I had to face the facts. Was I really building a business or was I just helping someone else make their money? The people running the business are the people whose products or services you are selling. They dictate what you sell, price, and what you make for it. If you owned the business, you would have a say in that.

Most people suck at selling. On their hand, people just don’t like being sold stuff. It’s very intrusive when you approach people with the sole idea of selling them a product.

There is no magic pill that can help you lose weight. Watching what you eat and regular exercise will do the trick. It’s free and effective in the longterm.

According to this article on Wikipedia, over 99% of people who join MLM companies lose money. That is a big number. And yet people keep joining MLMs. The prospect of making money is always very tempting especially when you hear that it’s super easy.

No, it’s not. In fact, it’s kind of super creepy.

Are there better alternatives to NutriCellix?

Certainly yes.

I would say one of the most effective and long term ways to make money selling products or services is through your own website.

You don’t need to recruit. People need to come to you. How about you check out how I make money online without having to recruit.

No need to run around chasing after people to join your opportunity. There are billions of people connected on the internet today. You just need to put yourself in front of part of that audience.

To prove it, its not a coincidence that you are reading this page. I had to do a fair bit of work to get you here. Works all the time.

This review is by no means meant to discourage you from joining or staying on with NutriCellix. If you feel you have what it takes then, by all means, go for it. If you don’t, just remember to keep your options open.

Great to have you here. If you have a question or a comment on the NutriCellix business opportunity, please leave it below. I would love to hear from you.

Please feel free to share.

Hi folks. Thanks for dropping by. I am a graphic designer and also build websites for local businesses. I am also a member of Wealthy Affiliate. WA is a community-based training platform that truly delivers. It offers a variety of tools, training, and support, and best of all, it’s FREE to get started with. Check it out and see if it’s a good fit for you.









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